RePowering Our Workforce
Storytelling
“Every crisis is in part a storytelling crisis.
This is as true of climate chaos as anything else.”
This is as true of climate chaos as anything else.”
—Rebecca Solnit, Writer, historian, activist, and editor of Not Too Late: Changing the Climate Story from Despair to Possibility
Thanks to decades of work by scientists, climate advocates, and community organizers, more people than ever recognize the climate crisis as a clear and present threat to communities and ecosystems worldwide.
However, the climate movement needs to build more critical mass. We need more people to embrace the clean energy transition as urgent, achievable, and even desirable. We need communities, organizations, and businesses to reduce their gas and oil use and rapidly adopt clean energy solutions. We need climate advocates to share more relatable stories highlighting excitement and human connection over jargon and technicalities. We need a vocal and influential bloc of well-informed policymakers and elected officials to prioritize climate action at every level. Most of all, we need hope.
To meet this moment and help our cause prevail, we're harnessing the power of narrative and storytelling to personalize and transform public perception about the climate crisis and its clean energy solutions.
Bright Lights... Big Savings
In Spokane, a public performing arts center held great potential for energy efficiency upgrades given its age.
Legacy Solution Stories project (2012-2018)
Story content published between 2012 and 2018 was developed as part of our initial Solutions Stories project. It sought to capture and communicate the success stories on the ground about building a clean energy economy in the Pacific Northwest. The project showcased stories aimed at reaching policymakers and other key audiences that influence those drivers and decision-makers on climate and clean energy policy.
This project was placed on hiatus in 2018, but helped inspire Climate Solutions' present-day storytelling and narrative efforts.
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